Abstract illustration representing the project on Platform Navigation Design.
Design Strategy
Information Architecture
UX Design
Usability Testing

Unlocking user value through navigation design

I redesigned the navigation experience of Tadaweb’s Open-Source Intelligence platform, resulting in users locating key features more easily, quickly, and predictably, consequently improving their perception of the platform’s value.

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User Research
Mental Models
Knowledge Base

Organizational impact through user research

I co-created a custom framework explaining Open-Source Intelligence users to teams within Tadaweb, resulting in a company-wide understanding of our users and subsequently influencing our product and licensing initiatives.

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Abstract illustration representing the project on OSINT User Research.
Abstract illustration representing the project on Investigative Search Design.
MVP Strategy
UX Design
Usability Testing
Visual / UI Design

Accelerating time-to-value through search design

I designed multiple investigative touchpoints within the Tadaweb platform, resulting in users conducting precision searches when they needed to, and saving interesting findings for future analysis.

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Erik Noren
Head of Product, Tadaweb
"She has a real talent for making complex UX topics or ideas understandable and clear. She has a strategic mind, asks good questions, and can drive through ambiguity to find the right path and then get it done. She has all the hard skills and has proven that she can lead a team of designers to positive outcomes."
Micah Clark
OSINT Product Director (2022-2023), Tadaweb
"Kiru gracefully balances the creativity of design work with the practical realities of building products. She is an incredibly fast and effective visual & UX designer, but she also brings a designer's eye to challenges far beyond design, from people management to resourcing and morale. Kiru has a heart for people  that shines through whatever work she does."
Design Thinking
Workshop Facilitation
Culture Building

Impacting initiatives beyond Product Design

I adapted values and techniques from my designer toolkit to help various teams within Tadaweb analyze problems, identify and prioritize relevant issues, and brainstorm solutions collaboratively.

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Abstract illustration representing the project on Design Thinking.
Abstract illustration representing the explanation on Design Team Management.
Design Management
Team Building
Professional Growth

Growing Tadaweb’s Design Team

In my last year at Tadaweb, I helped hire and scale our Design function. I led a team of 3 Product Designers, each in charge of different feature areas. I delegated initiatives and ensured they improved their craft, developed crucial soft skills, and cultivated a growth mindset. I adapted the company’s Professional Growth Framework for the Design Team and worked with each designer on individual growth goals and actions.
Arthur de Nantueil
Product Manager, Tadaweb
"Kiruthika is a wonderful and trustworthy colleague. She is very passionate and you can be sure all decisions will be justified with data, user interviews, and the right arguments. As a Product Manager, Kiruthika was a wonderful ally towards stakeholders and always gave useful advice."
Eloi Palacios
Product Designer, Tadaweb
"She is able to articulate complex problems in a way any audience can understand, and can create consensus around the solution adopted. Kiru will make sure any decision goes through the process it deserves, the choice of methods is often - if not always - the right one."
Thank you for visiting!
I’m currently seeking senior Product / UX Design opportunities, especially in climate or social impact organizations.
You can view my CV here, email me at kiruthika.m.design@gmail.com, or reach out on LinkedIn.
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